The average did not rise above 10,000 even during good times such as 1991, when Motherwell won the Scottish Cup, so maintaining a high core audience would be a major success. Experiments with ticket price-cutting have already seen gates of over 10,000. The ambitions of his long-time friend and Motherwell owner, John Boyle (who bought the club in the summer), will be paramount in his mind as he tries to build the club's profile. Has been capped 28 times by Scotland.Big Ideas: As the first chief executive-player in British football, Nevin's job will be a balancing act. Between 1992 and 1997 he was chairman of the Professional Footballers' Association, and has worked as a journalist and art critic in his spare time.

Played for Chelsea, Everton, Tranmere Rovers and Kilmarnock before moving to Motherwell for a pounds 100,000 fee and buying a five per cent stake in the club (for pounds 125,000). tax).ON THE BOARDName: Pat Nevin.Position: Chief executive of Motherwell FC since last month.Form: Born in Glasgow in 1963 and made his professional debut for Clyde. Hill, Tote).First goal: Filippo Inzaghi (pounds 1 at 4-1, Coral & Tote).ORIGINAL BANK: pounds 100.CURRENT KITTY: ER...pounds 75.01.TODAY'S BETS: pounds 6.54 (inc. Hill).Italy v SwitzerlandScore: 2-0 (pounds 1 at 7-1, Coral, W. Channel 4 screen Italy v Switzerland live tonight and Juventus's Filippo Inzaghi can score first in a 2-0 win for the home side.England v BulgariaResult: Draw (pounds 2 at 3-1, Coral & Stanley)Score: 1-1 (pounds 1 at 7-1, Ladbrokes).First goal: Hristo Stoichkov (pounds 1 at 10-1, Coral, Ladbrokes & W.

Perhaps Hristo Stoichkov - he might deflect one in off his Zimmer frame - is the best value to score first in a 1-1 draw. Alan Shearer is back to his best, but Michael Owen has been a peripheral figure for Liverpool of late. The Bulgarians cut no ice in France 98 and, with an experimental line-up, were on the wrong end of a 3-0 thumping by Poland at home recently. But they have restored some veterans to their line-up and are value to get a point. As his impecunious followers will readily attest, Sweeper never falls into the trap of trying to back the winner.

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